Seattle Health insurer Regence BlueShield and the University of Washington Health System will be among the first organizations to join a local complex that aims to foster technology and other innovations that could "transform" the healthcare industry.
The median length of time Medicare patients spent in hospice care in 2012 was only 19 days, according to a report from the National Hospice and Palliative Care Organization. Yet for patients with serious illnesses to receive extra care, they must agree to forgo receiving treatment for their disease.
FierceHealthPayer spoke with Torrie Fields (pictured), Cambia's program director for serious illness and palliative care. She describes the specifics behind Cambia's palliative care program, which began July 1 and is available to its more than 2 million members, and how it helps members have the difficult conversations around end-of-life care.
To learn more about Cambia's palliative care program, which facilitates members' healthcare needs from wellness through completion of life, FierceHealthPayer spoke with Cambia CEO Mark Ganz in an exclusive interview.
Looking to create a more economically stable and person-centered healthcare system, Cambia Health, which includes Regence Blue Cross Blue Shield, is setting its sights on new investments to make this transformation happen.
The health insurance industry must "unleash the power of consumers" to foster a real relationship between consumers and their providers, Mark Ganz, CEO of Cambia Health Solutions, said during the AHIP Institute 2014 opening session today in Seattle.
The chief executives of many Blue Cross Blue Shield plans enjoyed some hefty bonuses last year, primarily due to lower-than-expected medical utilization and strong enrollment numbers.