Health Care Service Corp (HCSC)

Latest Headlines

Latest Headlines

Fierce Q&A: HCSC's new app shifts prenatal support to dads

Health Care Service Corporation (HCSC) always seems to be on the cutting edge of technology. From various Twitter campaigns to a strong social media presence to multiple mobile app offerings, HCSC,...

How HCSC turned around bad publicity on Twitter

When Blue Cross Blue Shield saw its name next to the hashtags #mistake and #swindled on Twitter, the insurer acted fast to reach out the member who voiced his frustrations in what likely is the fastest, most public way possible--Twitter.

Blues plans earned up to $1B in 2011

Several Blue Cross Blue Shield plans have reported their 2011 earnings, with the largest reporting more than $1 billion in net income. For the second straight year, Health Care Service Corp. (HCSC),