HealthEdge to Present "Five Steps to Market Reinvention: Supporting ACOs, Exchanges and Other Reform Initiatives" at AHIP Institute 2012

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 Burlington, Mass.June 12, 2012HealthEdge®, provider of the only modern, enterprise-class software platform for healthcare payors, today announced that Ray Desrochers, Executive Vice President at HealthEdge, will be delivering a Networking Breakfast Session titled, "Five Steps to Market Reinvention: Supporting ACOs, Exchanges and Other Reform Initiatives," at AHIP's Institute 2012. The presentation is a roadmap for organizations looking for ways to reduce costs, engage their members and support next-generation healthcare business models.

"The healthcare market is currently undergoing a period of unprecedented change," said Ray Desrochers, Executive Vice President, HealthEdge, "and it is clear that payors who wish to participate in next-generation business models will need to leverage modern technology to be successful. Organizations that attend this presentation will come away with actionable insights into how they can evaluate and reinvent their technology infrastructures."

For those who wish to attend the presentation at Institute 2012, it will be held on Friday, June 22nd at 7:00 AM in the North Foyer Ballroom Level-Ballroom B at the Calvin L. Rampton Salt Palace Convention Center. For those who are unable to attend, a copy of the presentation will be available after the conference. Please email [email protected] for more information.

Additionally, HealthEdge will be co-sponsoring the "Healthcare's Twelve" reception on June 21st from 6:30 to 8:30 PM at the Hilton Salt Lake City Center. For more information on this exclusive networking event, please visit Rob Gillette, CEO of HealthEdge, will serve as a delegate on the Healthcare's Twelve Host Committee.

About HealthEdge­
HealthEdge® provides the only modern, enterprise-class software platform for healthcare payors. Using the patented HealthRules® software suite, health plans, health insurance companies, and other payors can finally respond to new business opportunities and market changes in hours, not months or years, while drastically reducing both IT and operational costs. Leveraging an investment of over $125 million, HealthRules is the most modern, scalable, and cost-effective technology in the industry. HealthEdge is the only choice for payors to survive and thrive in the emerging healthcare economy.  For more information, visit