Tag:
Mobile Strategy
Latest Headlines
Latest Headlines
Consumers slow to adopt insurers' mobile apps
Although insurers continue to boost their mobile capabilities, consumers aren't readily adopting the new tools, according to a new survey from software company FICO, which found 65 percent of more than 2,000 consumers have never used their smartphone to manage or interact with their insurer.
Payers share lessons from the mHealth trenches
With consumers constantly connected to their mobile devices, jumping on the mHealth bandwagon seems like a simple decision. But there's a lot more to it than that. When building a mobile...
