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Two congressmen are asking the Department of Health and Human Services to develop "clear, easily accessible and up to date regulatory guidance" regarding mobile applications.
When Aetna announced it was shuttering its CarePass mobile platform by the end of the year, industry experts have been left wondering what caused the demise of CarePass and whether other insurers' mobile engagement initiatives could suffer a similar fate. To gain exclusive insight into Aetna's decision to close its CarePass mobile platform and learn where the company plans to take its mobile health strategy in the future, FierceHealthPayer spoke with Michael Palmer, Aetna's chief innovation & digital officer.
Since Aetna announced the closing of its CarePass mobile platform last month, industry experts have been trying to understand the cause of the breakdown, and whether the CarePass situation bodes badly for other insurer-led mobile engagement initiatives, MobiHealthNews reported.
Aetna is closing the doors of its CarePass mobile platform--a unique mobile approach in the insurance industry that garnered widespread support and collaboration from mobile companies, including FitBit-- by the end of the year. It has abandoned all plans for the project.
One of the most critical aspects to mobile healthcare technology is consumer adoption and patients embracing all the emerging tools and devices. And one key to adoption is ease of use, whether it's a fitness band, a smartphone, a body fluid monitoring device or something more intricate, such as Google Glass. Ease of use is not so simple to attain, however, and it reflects the third missing puzzle piece in the mHealth innovation landscape.
As health insurers continue to develop and move forward with their digital strategies in hopes of attracting and retaining customers, many of them are basing their initiatives on myths or misinformation, according to McKinsey & Co.
The mobile health app industry is exploding and insurers have been increasing their offerings to keep their members healthy and temper rising healthcare costs. But are they offering apps that use best practices for achieving success?
In light of increasing healthcare costs, providers should keep an eye out for key trends in the second quarter of 2014, according to Small Business Trends.
The healthcare industry is lagging behind retail and business services in mobile strategy and application development, with 36 percent having no strategy and 57 percent lacking a mobile app,...
The proliferation and increasing use of mobile healthcare apps requires an unbiased review and certification process, argues a paper published Monday in the Journal of the American Medical...
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