Many insurers must deal with a backlog of inquiries and concerns from newly enrolled (and unhappy) exchange members. Some companies are finding the personal touch is key to good customer service.
Trust is what makes all good relationships work. Whether with spouses, families, friends or business partners, trust is the cornerstone of a strong, healthy bond. Newly engaged, I've found...
Americans have a few more days to purchase their own coverage, but many still don't understand fundamental health insurance concepts. So Philadelphia-based Independence Blue Cross has been focusing on educating consumers--about the Affordable Care Act, as well as what health insurance is and how to best use it, according to Brian Lobley, IBC's senior vice president of Marketing & Consumer Business.
Consumer frustrations with the new online marketplaces reinforce the need for health insurers to make the shift to digital and have well-defined strategies around marketing, sales and service, notes Harvard Business Review.
Insurers nationwide are dealing with waves of frazzled customers having trouble enrolling in or using new health insurance coverage pursuant to the Affordable Care Act.
Patient-centered medical homes could be the answer to keeping chronic care costs in check, according to an analysis from Independence Blue Cross.
Two Pennsylvania lawmakers are questioning the status of the state's four nonprofit insurance companies as insurers of last resort--a decision that might result in the companies having to invest more of their reserves into the community or losing their nonprofit status.
When Independence Blue Cross launched its patient-centered medical home program three years ago, it set out to reach a lofty goal--transforming every primary care provider into a fully functional...
Independence Blue Cross (IBC) has rebounded, coming back from two years of financial losses by attracting new customers, partnering with like-minded organizations and expanding offerings. The
Highmark, Horizon Blue Cross Blue Shield of New Jersey and Independence Blue Cross (IBC), along with software company Lumeris, on Tuesday announced they are buying NaviNet, a real-time communications